Nike is upping their game – this is their first flyknit apparel innovation.
The company launched their first-ever Flyknit Bra, which they have described as its “biggest Flyknit apparel innovation yet”.
“The goal of the Nike FE/NOM Flyknit Bra was maximum support and comfort that would allow women to feel and look amazing while doing anything they choose,” explains Nicole Rendone, Senior Bra Innovation Designer.
The bra is constructed with an ultra-soft nylon-spandex yarn that form fits your body, using two single-layer panels that are assembled for a seamless feel. This Flyknit process also enabled designers to combine encapsulation (which have separate cups for each breast) with compression (which holds the breasts close to the body), offering the best of shape, support, and comfort without the addition of components like wires, pads, stabilizers, and elastics. The Nike Flyknit Bra has two panels and a binding and is 30-percent lighter than any other Nike’s bra.
The bra will be available on nike.com.